Digital Paid Media and List Building
We help clients achieve advocacy, fundraising, and branding objectives through strategic advertising across digital platforms worldwide. Our experience is unparalleled in the global advertising landscape.
Audience and Platform Research and Identification
We analyze audience demographics, behaviors, and interests to identify the most effective paid media platforms to reach the right users at the right time. We support demand side, supply side, social, search and integrated digital to out of home platforms.
Ad Creative, Placement and Management
We handle the full lifecycle of paid media campaigns, from creative development to ad placement, budget management and ongoing campaign optimization.
Ad Reporting and Dashboard Development
Our dashboards simplify complex campaign data into actionable insights, providing real-time analytics to optimize performance.
Testing and Optimization
We leverage A/B testing and optimization strategies to analyze performance and refine targeting strategies to maximize campaign effectiveness.
Paid List Acquisition
We leverage digital paid media to drive high-quality email and phone number acquisition campaigns for fundraising, advocacy, and engagement campaigns.
Paid Media Training Program
Our hands-on paid media training programs equip participants with the skills to manage and optimize digital ads across platforms.
